Tony Oakley is a gym owner who partnered with Fitness Marketing Agency with a clear goal: grow monthly revenue and build a stronger, more scalable business. Before working with FMA, progress had stalled. What followed was a sharp shift in momentum.

The Challenge

Before joining Fitness Marketing Agency, Tony’s gym was performing solidly, but growth had a ceiling.

“So at our best, our monthly revenue before FMA was around seventeen thousand a month.”

That level of revenue was respectable, but Tony knew the business had more potential and needed a better system to unlock it.

The Strategy

Tony joined Fitness Marketing Agency and became part of the gym owners network, surrounding himself with proven systems and other operators focused on growth. The structure, support, and shared experience played a key role in pushing the business forward.

“It’s enabled me to grow.”

He also highlighted the wider impact of the community and environment he stepped into.

“It’s enabled a lot of the people I work around in, certainly, in gym owners network to propel their businesses.”

The Results

The outcome was clear and measurable:

  • Monthly revenue grew from around £17,000 to £40,000

  • Achieved the first £40k month, a major milestone for the business

  • Increased confidence in the direction and scalability of the gym

Words from Tony Oakley

“So I think it’s a no brainer.”

What’s Next?

With higher monthly revenue and continued growth, Tony is now operating from a stronger foundation and remains connected to a network of gym owners all pushing toward bigger results.

If you’re a gym owner like Tony Oakley and want to break through revenue plateaus