Jack Knight, owner of The HUB, is a UK-based gym owner who partnered with Fitness Marketing Agency (FMA) with one clear goal: create consistent growth. Before working with FMA, Jack faced uncertainty around lead flow and struggled to find a reliable way to bring new members through the door.
The Challenge
Before partnering with FMA, The HUB relied on traditional and inconsistent methods to attract new members.
“Before working with FMA, we tried the old school, like, kind of leafletting.”
Jack also experimented with running ads on his own, but the results missed the mark.
“We’d also spent money on ads ourselves and we’re getting leads in America. We’re based in the UK, so it wasn’t working at all.”
The biggest issue was unpredictability.
“We struggled with just constant lead flow. We didn’t know when our next member was coming from.”
The Strategy
Working with Fitness Marketing Agency gave Jack clarity and control over his marketing. Instead of scattered efforts, The HUB was able to focus on a structured system designed to drive local leads and sustainable growth.
Jack highlights the freedom and confidence that came from having the right systems in place, particularly around running ads effectively and consistently, without the guesswork that previously held the business back.
For gym owners like Jack, this approach aligns with FMA’s Momentum Program, built specifically to help facilities grow with proven marketing systems.
Learn more here: https://fitnessmarketing.agency/momentum
The Results
The impact on The HUB was clear and measurable:
Started with around 72 members
Grew to 180 members
Achieved consistent business growth
Eliminated uncertainty around lead flow
Words from Jack Knight
“If you need growth within your business, definitely come to FMA — they’ve got you covered.”